Do's and don'ts when dealing with journalists
The most important thing to remember when dealing with
journalists is that they are just like you; over-worked,
under-resourced and up against a deadline. The majority of
them are also doing the best they can under those
circumstances. They want to write truthful, accurate,
informative stories. They also want to get the front-page
lead, to scoop the competition, to get promoted and to get a
better job on a higher-profile publication. All you have to
do is harness those ambitions to make them work for you.
WHAT ARE THE KEY
ELEMENTS VITAL FOR DEALING WITH JOURNALISTS?
READ OUR FREE FACT SHEET HERE
|