- How many clients have ever only used you once?
- What % use one of your competitors for work that your firm could do?
- Do you know which clients you want to keep (and which you’d prefer not to?
- Do you know who your key clients are and what contribution do key accounts make to total fee income?
- How many key clients do you have and how many did you lose or gain in the past year
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If the answers to these questions do not come readily to mind or you have to go and search for them, then we can help. |
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